Fashion Influencer Niharika Jain Explores Banaras, Embraces Culture and Encourages Influencer Marketing.

From Left: Divyansh Raghuwanshi, Niharika Jain, Tulika Arora
Click the image to watch the interview

“Pose Queen” Niharika Jain makes a visit in Banaras, the city of temples, for an Influencer Marketing workshop conducted in Varanasi’s topmost Digital marketing agency, Media FleetBlue hosted by Co-Founders Divyansh Raghuwanshi and Tulika Arora.

Niharika aka Ni is one of the most sought-after fashion influencers. Her unique style mixed with her ability to pose anywhere and everywhere effortlessly have earned her a loyal following of more than 667K followers comprising of fashion enthusiasts and aspiring social media influencers.

But Niharika’s influence extends beyond just the fashion world. Recently, Niharika, used the Media FleetBlue’s platform to guide and interact with her fans (also known as #NiKaParivar) in Varanasi. She personally shared her experience and knowledge on influencer marketing, personal branding, the importance of digital presence in today’s world, amidst other key points which lead to her success. The event was hugely popular, with attendees raving about how helpful and informative it was.

In addition, this being her first visit in Kashi, the Delhi-based fashion influencer got all tourist-y when it came to exploring the culture of the world’s oldest living civilisation. Spending most part of her trip roaming ghats, paying respect at Vishwanath Mandir, enjoying boat ride and tasting the delicacies of Varanasi, Niharika passionately did everything a tourist can do in the holy city of Banaras.

Photography Credits: IG | srbhgraphy

Edited by
~ Srishti Agrawal


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